Oral Communication: Audience and Context in Business Studies | Online Course
Learn to adapt oral communication to suit different audiences and contexts in business, improving clarity, confidence and professionalism.
What is this course about?
This course explores the key concepts of oral communication within business studies, focusing on adapting messages to different audiences and contexts. Learners will develop skills in verbal expression, active listening, and effective presentation techniques. Practical exercises and real-world examples prepare you to engage confidently in diverse business environments.
Why take this course on oral communication?
Effective communication is critical in business for building relationships and achieving goals. This course helps you tailor your message to suit your audience and context, improving clarity, professionalism, and influence.
What you will gain from this course:
- Communicate clearly and appropriately in various business contexts
- Understand audience needs and expectations
- Adapt your message style to suit different settings
- Develop confident verbal presentation skills
- Enhance active listening and response techniques
Overview
Accommodate audience and context needs in oral communication online course. They adapt their style and language register to the requirements of different situations. They are able to listen and speak/sign confidently in both formal and familiar settings. They can articulate their purposes and reasons for the adoption of a particular register and style in any situation. They can usually identify the assumptions and inferences implicit in what people say/sign and how they say/sign it.
Description
Effectively engaging in spoken or signed communication, employing strategies to capture and maintain audience interest, and recognising and responding to manipulative language use. Learners will develop skills in interactive communication, audience engagement, and discerning manipulative language techniques.
Course Content
- Contributions to group work are appropriate to the task and nature of the group, and promote effective communication and teamwork.
- Interviews successfully establish a relationship appropriate to the context, and provide a non-threatening opportunity for participants to share information.
- Participation in formal meetings is appropriate to the purpose and context of the meeting. Participation is consistent with meeting procedures and contributes to the achievement of meeting objectives.
- Participation in discussions, debates or negotiations is appropriate to the purpose and topic. Participation is consistent with the formality of procedures and contributes to meaningful interaction between participants.
- Responses to the ways others express themselves are sensitive to differing socio-cultural contexts.
- Key words/signs, pace and pause, stress, volume and intonation or sign size, pace, rhythm and non-manual features (NMFs) are used in appropriate ways to reinforce the message.
- Body language is appropriate to context and topic, and reinforces main ideas and points of view. Formal communications are planned in writing/signing, and plans are detailed, complete, and realistic with respect to time allocation and content.
- Visual aids are appropriate to topic and context, and enhance the presentation and the transfer of information and understanding.
- Techniques are used to maintain continuity and interaction.
- Facts and opinions are identified and distinguished.
- Omission of necessary information is noted and addressed.
- The implications of how the choice of language structures and features, specifically tone, register, style and point of view affect audience interpretations of spoken/signed texts are explained.
- Distortion of a contributor’s position on a given issue is explored with specific reference to what has been selected and omitted.
- Non-accredited: Short course only
- Duration: 02h 40m
- Delivery: Classroom/Online/Blended
- Access Period: 12 Months
