Contextual Business Writing

1. Introduction to Business Writing Definition and purpose of business writing Differences between academic and business writing Common types of business documents 2. Understanding Purpose, Audience, and Context Identifying the purpose of business communication Analysing your audience and their expectations Adapting tone, style, and structure to context 3. Planning and Structuring Business Documents The writing process: plan, draft, revise, edit Organising content for clarity and impact Standard business document formats (emails, letters, reports, proposals) 4. Professional Language and Tone Using clear, concise, and formal language Avoiding jargon and ambiguity Maintaining professionalism and courtesy 5. Writing Effective Emails and Letters Structure and etiquette of business emails Crafting persuasive and informative business letters Writing for internal vs. external stakeholders 6. Writing Reports and Proposals Purpose and structure of business reports Executive summaries, findings, and recommendations Writing compelling business proposals 7. Editing and Proofreading Techniques Common grammar and punctuation issues in business writing Ensuring accuracy and consistency Tools and strategies for self-review 8. Presenting Written Work Professionally Formatting documents for professional presentation Incorporating visuals (tables, charts, diagrams) Ensuring accessibility and readability 9. Real-World Applications and Case Studies Analysing examples of effective and ineffective business writing Group exercises: rewriting and improving sample texts Role-play scenarios involving audience and context adjustment 10. Final Assessment and Feedback Practical writing tasks based on workplace scenarios Peer and tutor feedback Reflection on learning and areas for development