Course Overview

The purpose of this qualification is to prepare a learner to operate as a retail sales advisor. A retail sales advisor sells goods and services such as fast moving consumer goods (FMCG), clothing, furniture, and speciality merchandise in a retail or wholesale environment.

A qualified learner will be able to:

  • Attend to different types of customers and resolve queries
  • Provide customer service and build customer relationships
  • Sell products in a full-service retail and wholesale sales environment
Module 1: Sales and Marketing
  • Concepts and principles of selling in a full service retail and wholesale environment
  • Interact with different types of customers and present a positive image
  • Sell products to customers using the sales cycle
  • Use advanced selling techniques
  • Processes and procedures for selling products to customers using the sales cycle and advanced selling techniques in a full service wholesale or retail sales environment
Module 2: Customer Relationship Management
  • Principles of service excellence and building customer relationships in retail and wholesale sales
  • Provide customer service and build customer relationships
  • Processes and procedures for providing customer service
Module 3: Complaints Management
  • Principles of attending to different types of customers and resolving customer queries impacting on sales
  • Handle customer queries and complaints
  • Processes and procedures for attending to different types of customers, handling customer queries and communicating with customers
  • Duration: 12 Months
  • Delivery: Classroom/Online/Blended
  • Communication at NQF Level 2

  • Mathematical Literacy at NQF Level 2
  • Leading a team of sales assistants
  • Overseeing the entire store’s operations
  • Handling staff scheduling, training, and customer service
  • Ensuring the department meets sales goals and maintains high standards
  • Occupational Certificate: Sales Assistant (General) (Retail Sales Advisor)
  • Accreditation: QCTO
  • SAQA ID: 99669
  • NQF Level: 3

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